Dove: Campaign For Reveal Your Glowing Skin Event

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Life is more pleasant when you expect less. That's one thing this day has taught me and gave me a big reason to blog about this event before bedtime. A few hours ago, I was one of the invited participants to witness Dove Beauty Bar's event at Romulo Cafe in Jupiter St., Makati. Little did I know that aside from launching their newest campaign, we will also get the chance to be made up by top caliber MUAs in the country. I mean, come on, for real? The guest coordinators then guided me to the powder room to have my face washed and make it free from any make up. It's not surprising to see Dove facial products ready to be tested.

I got more hyped when this print ad welcomed me just as I was about to enter the 2nd floor of Romulo Cafe.

Neatly displayed Dove products which we all loved for years. Currently, I've been using this big bottle of Gentle Exfoliating Body Wash which my sister-in-law gifted us last Christmas. I've also discovered their hair care products which have been a constant addition in our grocery cart. Aside from doing wonders on moisturizing my skin, I like how the fresh fruity scent of Dove smells good all over my body. You really can't argue with that.

Here's my second stop on that event. Make up sesh! My make up was done by Razel "Pong" Niu of MAC cosmetics, she's definitely proven her expertise and am so happy for this rare chance! (I really wish I had a photo taken with her) After the beauty project, I was then asked to have my photos taken. Instant celebrity for five minutes! But I must really say that I'm more comfortable behind the lens. My jaws were somehow locked when asked to smile! Tsk, I really can't be a showbiz celebrity! LOL

After the photo shoot, the dining area was then my third stop. I admire the cozy interiors of Romulo Cafe. Black and white combinations are too quaint for me, but the swirl, Aztec and square prints here were far more than attractive. We had a great set of buffet which I will blog separately soon. Food here is exquisite!

Jules Gollayan (Brand Manager) presented Dove's campaign for real beauty covering the TV commercials they aired few years back up to the most recent. I find this year's ad more lively but somehow disappointed that despite liberation and advancements, out of 6,400 women surveyed, only 4% felt beautiful about themselves. That is really sad and if you were to ask me now, I belong to that 96% too.  It's really heartbreaking that we see more beauty apart from our own. So, this is where Dove wants to fulfill their social responsibility. They want to let every woman believe that we are beautiful in our own way. Indeed, Dove has always been at the forefront of celebrating real beauty.

Dove’s latest campaign is definitely more than skin deep. Beyond the search for women with exceptionally beautiful and glowing skin is a celebration of a woman’s new-found confidence that stems from taking good care of one’s self. Through the Reveal your Glowing Skin campaign, the world’s trusted beauty bar hopes to encourage more Filipinas to let themselves be seen and heard, and serve as role models to their peers.

 

 I feel so excited about this! Filipino women to represent Dove campaigns! First time in history - isn't that awesome?

So to my lovely readers, here's how you can be a part of Dove's movement. To get that billboard-worthy beautiful glowing skin, aspiring Dove women should use Dove Beauty Bar for seven days. More than just a cleansing bar Dove contains ¼ moisturizing cream that makes skin smoother and softer. It gently yet effectively works from within resulting to beautiful glowing skin.

After taking Dove’s 7-day challenge, users should take a close-up picture of themselves and upload it on Dove’s official Facebook page (www.facebook.com/Dove). Uploading of entries will be until October 31.

 

10 women will be featured from among the entries who will be given the privilege to represent the essence of real beauty as envisioned by Dove. Renowned fashion photographer Sara Black joins the Dove team for the second time as she peeps through the lens to capture Dove’s real beauties in awe-inspiring photographs.  Who knows, our faces will be the ones flashing on those billboards! teehee! So, let me end this post with this one big question: Are you the next Dove girl?

Thank you Dove for this wonderful evening and I'm sending back all the support and well wishes for the success of this campaign!

Much Love,
OneGutsyMom